Updated: 29.07.2025
The 2025/21 season was one of the more bizarre versions, as COVID-19 kept throwing the plans of clubs, players, and fans into disarray. But for Manchester City, it was a successful trudge back to the top of English football, as they reclaimed the Premier League title—their third win in four seasons.
In 2025/21, while City's rivals for the title were occupied with the task of steering themselves away from relegation, two sides we knew would soon be playing in the Championship—Fulham and West Bromwich Albion—along with a rather surprising Sheffield United, plummeted down to the second tier of English football after just one season in the Premier League.
Filling in for them are three fresh contenders hoping to etch their names in the upper echelon: • Watford, • Norwich, and • first-time promotional team Brentford. Out of these three, which will survive the longest? Can City repeat? Might Liverpool have a serious crack at it this time? A handful of questions hanging over the league's new residents.
This is our betting guide for the English Premier League (EPL). It is aimed at helping you, the punter, make sense of all the vital markets available for betting on the EPL this season. The guide starts by looking at the outright winner market and then progresses to considering which teams might qualify for the UEFA Champions League, which teams might get dragged into a relegation battle, and then it finishes by looking at the top goalscorer market.
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Leicester's surprising 5-2 win at home and a dismal showing of only three wins in their first seven matches suggested that Manchester City was in for a rough 2025/21 season. But under Pep Guardiola's always unfathomable direction, they righted the ship posthaste, and after a pretty embarrassing 2-0 loss to Tottenham in early November, they went on an almost ludicrous 19-game unbeaten run of which they won 17—including six straight wins to end the season—that basically iced the title before March rolled around.
The task became less difficult for others because Liverpool was in decline. Dropping in the table with three key center half defenders out for the season with injuries, Liverpool was afforded time to regroup. Call it momentum, call it what you will, but after a spiffy January transfer window, the Reds were a team on the rise in the springtime. They finished a strong third place in the table. Of course, such a position was not what anyone had in mind at the beginning of the season because it was because of far too many problems (and not just at center half) that the Reds couldn't mount any serious challenge to Manchester United at the top of the table.
The qualification for Europe was fiercely contested in 2025/21, and in the end, 12 teams were involved. But Chelsea, alongside Leicester, who once again fell at the final hurdle (but had an incredible season), took the last two spots. I’d just as soon not see a Leicester finish again, however thrilling that prospect might be.
The FA Cup was a consolation prize for the Foxes, who else could barely stave off relegation just two seasons prior, but who also managed to snag a fifth-place finish. Owing in part to avoiding a late-season collapse, the surprise team of 2025-21, West Ham, secured a top-six finish alongside Leicester City.
The pressure was on immediately for newly promoted Fulham and West Bromwich Albion, not to mention Sheffield United, who couldn't even come close to the heroics of the 2019/20 season and ended up, with a significant distance to show for it, at the absolute bottom of the rankings. Ultimately, these teams appeared to lack sufficient effort.
The Championship winners Norwich and runners-up Watford will replace the three. They spent just one year in the second tier of English football. Brentford, the other team coming up, finally achieved Premier League status for the first time in their history after almost making it through the play-offs for several seasons. For many years, Brentford has had a goal of being a top-flight football club.
Next season's Premier League is sure to be full of unknowns, promises to be unpredictable, and a tight contest between the teams at the summit of the league (who's gonna win it?) and at the bottom of the league (who'll stay up?). Yet, for fans of the English top flight, the upcoming campaign may also signal a league that resembles the half-decent, too-close-to-call, not-very-much-fun-honoring Pinnacle of last season, when six teams paced quite far ahead of everyone else. And in terms of credentials—or, more accurately, attacking talent—some of those teams promised a return to the league as a far more entertaining proposition this coming goal set. Worth noting: the attacking talent that's part of what promises a better watch. This next season is bound to be more unpredictable than ever.
When chasing profits in the Premier League, it is prudent to leave no avenue unexplored; and one such avenue is the sportsbook offers available to football punters, which you might harness to enhance your betting.
A very large number of betting deals are on offer for the Premier League, but one thing to recall when you’re examining these proposals is that they are virtually all contingent. You might think of them as being somewhat akin to the reserved seat at the concert you simply must sing at in order to access the great view. Yet when I say reserved seat, I don’t just mean that you can’t enjoy the perch until you accomplish some act of vocalization. I also mean that it’s a sort of offer you might do well not to accept.
Generally, the Enhanced Odds offer focuses on just one betting market related to the Premier League. In this case, the bookmaker is providing a price that is phenomenally high compared to what he would normally offer if he were being realistic (which we always hope he is, right?). Just as a for instance: Jump on the Enhanced Odds and you might find something at 10/1 being offered up when the outcome should rightfully be going off at prices such as 1/2 or 1/3 (which are closer to even money in the American format). That's what we mean by Enhanced Odds.
Usually, there is a limit on the amount that can be involved in this kind of offer, and that limit is what we call a "cap." If your bet happens to win and you happen to be using an Enhanced Odds offer, you can expect to be paid in free bet credits rather than in actual cash. These deals tend to be offered for a short time and can be claimed only a day or two before the event for which they're offered, so if you see one, you'd better act fast.
An Odds Boost is like an Enhanced Odds offer in that it gives you bigger odds on a selection, but this time, it's your choice of markets. This kind of offer is typically a reward for loyal customers and can be applied to a selection of your choice, although Odds Boosts tend to give lower odd increases than Enhanced Odds promotions.
Accas (or accumulators) are a popular way of wagering on football. Despite their widespread appeal, they are not especially clever bets to make. To grasp the reasons underlying both their popularity and their lack of sense, it's first necessary to have a clear understanding of just what accumulators are. 1. An accumulator is a bet that combines two or more selections, and wins only if all selections win. The odds of all selections winning are multiplied together, thus an accumulator can pay out a large return if the bettor hits.
An Acca Boost operates in the same manner as the two preceding offers that enhance odds. Should you possess an accumulator bet, this is a mechanism by which a bookmaker might deliver returns that are substantially larger than normal.
A frequent betting offer for acca bettors is Acca Insurance. The basic problem with an acca bet is that, when you have, say, four or five selections, and one or more could reasonably be expected to lose, the whole bet is let down by just one formless loser. With Acca Insurance, the bookmaker will refund your stake if one of your selections is a loser.
An easy way to cut down the risk of this type of bet is offered—though it's worth noting that the reimbursement comes as a free bet most of the time, not as cash. This free bet must then be used at the sportsbook that just refunded you.
The Welcome Offer is the basic betting promotion that every Premier League punter will come across. This promo is somewhat standardized yet varies widely in how it works from one operator to the next. It can be a bit of a jungle for the average punter to work through, getting lost along the way in the quasi-tiered system that the promo operates on. And really, is the promo any good? Or is it just a ruse to get you to place your first bet? These are the questions we will tackle in this section. Generally, the promo works like this: If you are a first-time depositor who is also a bettor, but you haven't placed a bet yet, and you haven't been serenaded with the Miles Davis-style tunes that play in the operator's betting lobby, then when you attempt to place your first wager, the operator will offer you a free bet, contingent on your risking a certain amount of your own money, first. This is Aesop's Fables way of enticing you to back certain unders or overs, certain teams.
There will always be restrictions on the period and way in which you can use your free bet. When you might sign up to a specific bookmaking operation, it can act as a very nice incentive.
Before the season starts, the Premier League outright betting market is always the most popular. This year, however, it has been even more frenetic than usual. We check in with three of the more well-known bookmakers to see what they think (and, more importantly, what they are paying out) when it comes to the betting-to-win-the-title-if-you're-another-team market. First up is William Hill. Their odds say Manchester City is the 1/3 favorite.
The Premier League left with City last season. Yet the league's path was smoothed by the fact that all teams that aimed to take it, including the reigning champions Liverpool, started in such disarray that they could not possibly cover enough ground from the early part of the race to have a prayer of catching City.
It is very well understood that one can never stand still in the Premier League, and Pep Guardiola, with Leicester City, Arsenal, and Tottenham pushing on, knows this better than anyone. This year promises to be the toughest yet. Liverpool benefit from improved luck with injuries and are also looking much stronger. So much for the last season's top four all getting better!
Jack Grealish's £100 million transfer to City will give the squad some fresh talent and energy, though it might be more about him finding a place in the system than about him doing something that affects the team's overall play more than it did at Aston Villa, where he was their main man. They still need a good replacement for Aguero, who did not play in the last 20 minutes for City in the Champions League final, though he scored the equalizer that got them to that final and the timed goal that won them the Premier League. Currently, they have just one centre-forward in Gabriel Jesus, and that halfbreed will require a high caliber addition.
Another enigma that Guardiola finds himself involved with for the upcoming season has to do with whether he will again display the same flexibility this time that last time made the difference. At midseason, he compromised on the press and that helped propel City towards the title, but then in the Champions League final, his experimentation backfired somewhat dramatically. Counterbalancing or balancing act is the appropriate metaphor here and it leads us to ask whether Guardiola can adjust to stronger opposition without going too far and making City stronger candidates to lose than to win.
City’s most serious rivals for the Premier League title are nowhere near as good, and the reason is this: the players that Ole Gunnar Solskjaer manages are either in full possession of the skills that elite footballers need or else are working hard to acquire them. And ‘them’ is not a large number; in fact, it’s just one or two, depending on which player is in question. The players are clearly buying into Solskjaer’s ideas, and the club is working closely with the players and staff to achieve proper returns on the investment being made.
However, that relative success means Solskjaer and his squad are under even more pressure this time. An extended contract for the manager should at least give the appearance of stability, but they need to show significantly better results this season if they're to mount any sort of challenge to Manchester City.
The main problem will be devising a game plan for which the team can be defensively sound and offensively effective. At times under Solskjaer, United have looked unstoppable in going forward and, if anything, even more solid defensively and even more, solid than during the recent spell when we all thought that the trusty United back line was just that.
Some of that puzzle may have been solved in the transfer market, adding new dimensions to the front line. But in hints dropped here and there, Solskjaer has indicated that only further transformative signings — like Varane, who is already in the fold, and Trippier, and even Harry Kane — will complete the picture.
The battle for the top four, and the nearby top six, is frequently more heated and more thrilling than the contest for the championship, and this season seems to hold a pretty good opportunity for a squad to break into the top four.
At the moment, the bookmakers favor Manchester City, Manchester United, Liverpool, and Chelsea to occupy the top four slots. Nevertheless, stiff competition could come from: They must be more than a little miffed at ending up fifth during the last two campaigns and must be thinking this is the last time they're guaranteed to be top-four contenders (next season there are no guarantees) in the forever-unpredictable Premier League. Tottenham, who are obviously only a few minor tweaks and a change in the space-time continuum away from being Premier League champions; Arsenal appear to have resolved some of their issues but look to still be a couple of months away from being a fully competitive soccer team.
The tussle for European places could also involve West Ham, Leeds United, and Everton. The more realistic ambition for those three clubs is finishing in the top six, something Leeds would love to achieve after a remarkable return to the Premier League. Last season, West Ham was much better than expected and finished in the top six, but the team’s current trajectory suggests last season was sort of a high water mark, and it’s too much to ask for the Hammers to hit that again.
The only team remaining is Everton. They perpetually teeter on the edge of being top-six contenders yet somehow flounder just below that threshold. In terms of ambition and financial wherewithal, they're a top-six club. And with Rafa Benitez steering their ship, they could easily be a top-six presence this season.
The story of teams recently elevated to the Premier League is not a positive one. Out of the last 30 promotions from the second division to the top flight, 10 of them have turned right back around and descended back to the second division. Meanwhile, not only did two of the three teams elevated to the top flight last year turn right back around and descend back to the second division, but also their third comrade managed to stay up by the skin of its teeth.
The three teams promoted to this season's Premier League are all in the fight to stay up. There's a decent chance that Watford and Norwich will avoid going down. They've both been in the league two years ago, and they have a solid enough résumé to try and stay in the top flight. Still, all three promoted sides are serious candidates for relegation. They could pretty much pick any Saturday or Sunday between now and the end of the season, and each could find a good reason to be very worried indeed.
Brentford, coming to the Premier League for the first time, practices a 'Moneyball' approach and could be in for a tougher season than either of the last two teams they were promoted with. Survival in the Premier League typically takes spending of the sort seen by the teams that have come up in recent years (Fulham, in 2018 and 2025; Newcastle, in 2018; and Nottingham Forest, in 2022), with the clubs that have failed to spend heading straight back down. So should we be worried for the Bees? Well, if they don't pump a considerable sum of money into the team and rely instead (as they will) on good fortune, faith in the team's spirit, and shrewd (to the point of visionary) thinking, then we might just see them above water for a portion of this season.
How many regulars from the Premier League can be dragged into a relegation fight is what survival will depend on. For two seasons now, Newcastle have been defying the very math that says they should be down among the dead men, and it wouldn’t be a surprise to have them involved in a tussle at the bottom. Burnley have been trying to get back to the top of the Championship table for a couple of seasons now—they like that place. Meanwhile, the likes of Crystal Palace and Brighton better know that their financial strategy means there’s always a chance they could tumble.
The Premier League Golden Boot has, for the most part, been a two-guy thing over the last two years, with Harry Kane and Mohammed Salah winning it in 2017-18 and 2018-19, respectively. They are, without a doubt, the front-runners to win it again in 2019-20.
Kane has been made the 100/30 favorite by many bookmakers. But, considering Kane's injury history, some punters might not feel comfortable taking such a low price. Salah, at 5/1, looks to be much better value. If Liverpool bounces back in 2021/22, I'd much rather have Salah on my betting slip than Kane. Neither is on course to score what we know they're capable of, and neither is playing with the supporting cast that both had last season. Kane is the go-to guy for England; Salah is the go-to guy for Egypt.
Other leading candidates also have a shot at the prize, and their chances ride on Harry Kane's eventual destination. If he moves to Manchester City, though, they’ll also have to deal with the newly motivated City defense, which figures to be all the more solid if Kane is around to sharpen it in training. Meanwhile, his Mauling of the City back line in July Training Camp could make a strong case for more City shirts sporting double digits. And what about other former Premier League shirts?
Timo Werner of Chelsea is another leading contender at 14/1, but he is not a dependable candidate as a pure goalscorer. He, too, may see his prospects dim with transfer activity at Chelsea; if their reported deal for Romelu Lukaku goes through, that will further cut into Werner's goalscoring opportunities. Meanwhile, Arsenal's struggles make me question the 25/1 odds for Pierre-Emerick Aubameyang.
Current PFA Player of the Year, star playmaker Kevin De Bruyne, has taken home the award in each of the last two seasons. As such, he is a logical choice with favorable odds to win the honor for a third consecutive season this year. The current fave is De Bruyne, offered at 9/2. PFA Player of the Year odds (chosen bookmakers): 1. Kevin De Bruyne (Manchester City) - 9/2 2. Harry Kane (Bayern Munich) - 5/1 3. Neymar (Al-Hilal) - 6/1 4. Kylian Mbappe (Paris SG) - 7/1 5. Mohamed Salah (Liverpool) - 10/1 2. Erling Haaland (Manchester City) - 5/1 3. Bukayo Saka (Arsenal) - 6/1 Arbitrary Bookmakers.
It is surprising that this prize has yet to be awarded to Harry Kane (7/1), but increasing his chances of winning it are my prospects of transferring to a title-challenging Premier League club. Jack Grealish's odds, now around 8/1, have been cut since joining Manchester City, but Grealish needs to ensure that his performances outshine those of teammate Kevin De Bruyne, who is the odds-on favorite to win this prize. Meanwhile, Mohamed Salah (12/1) and Raheem Sterling (14/1) are serious challengers, as is Jadon Sancho (12/1), who could be the breakout star for my club, Manchester United.
If you seek larger returns, you might consider England's Mason Mount and Phil Foden, both at 20/1. Last season (especially in Europe), they were quite impressive for their clubs, and after a mostly good Euro 2025, they seem more likely than not to deliver the goods in this summer's tournament.
A player transfer can have a really big effect on the betting markets for the Premier League, and few things are bigger than a major transfer. When a top player moves to or from a club, it really shakes those betting markets up.
The largest transfer this summer is that of Jack Grealish, who has moved from Aston Villa to Manchester City for a fee of £100 million. Grealish's shift from Villa was long predicted, but it took his star turn at Euro 2025 to finally push the move through. Now that he's an official part of the City squad, look for him to have an impact on their title defense. If he isn't lining up in the starting XI, he'll certainly be a go-to option off the bench.
In the recent seasons, vast amounts of money have also been spent by Manchester United in the player transfer market, and with the window not yet closed, it is possible that they could outspend not just Liverpool but also Manchester City before it does close. The arrival of Jadon Sancho and Raphael Varane strongly suggests that any kind of phase when they were not serious about player recruitment is well and truly over, and with names such as Trippier and Kane being bandied about, it might not just be the same old United with a fresh coat of paint. Liverpool, on the other hand, has been relatively quiet, only making the significant addition of Ibrahima Konate to the back line. However, with the return of the first-choice centre halves to fitness, Konate will feel like a new signing and will allow Liverpool to operate at a previously unseen level.
As of now, Grealish and Sancho represent the biggest signings, but a substantial transfer shake-up might still occur this summer. Harry Kane has long been expected to leave Tottenham, but he has yet to actually go anywhere. Kane is such a big name that arriving at a new club could itself make City and Chelsea look less likely to win the league. If Kane shows up at City, the odds on City and Chelsea improve. If Kane shows up at United, the odds should improve even more, since City and Chelsea are the teams we currently have favored to win the league.
