Updated: 28.08.2025
Politics betting has grown rapidly in popularity over the last few years and these days no bookmaker can afford to neglect their political betting coverage. In UK politics betting, the Brexit referendum and subsequent political fallout has provided bookmakers with plenty of opportunities to come up with inventive Brexit betting markets over the last four years, while the presidency of Donald Trump on the other side of the Atlantic has also provided fertile ground for US politics betting enthusiasts. With so many political betting opportunities out there, this is a great time to check out political betting sites.
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MIN. deposit : 5 Free daily odds boost Highly prestigious brand |
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| 18+ New customers in the UK & Ireland only. Min £5 bet at 1/2 odds or higher within 14 days of registration. Excludes PayPal and some deposit/bet types. Get 4x £5 free bets (sports only, 7-day expiry, stake not returned). T&Cs apply. | |||||
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MIN. deposit : 10 Wide range of offers Price boosts each day |
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| Min £10 deposit with promo code 200BONUS. Full deposit must be wagered 2x at minimum odds of 1.50 to unlock the bonus. Bonus winnings require 5x wagering. All wagering must be completed within 60 days. Max £50 per bet applies. Cannot be combined with other offers. Withdrawal, payment, and country restrictions apply. Full T&Cs apply. | |||||
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MIN. deposit : 5 Extra places and BOG Correct4 football game |
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| 18+ New UK & Ireland players only. Min £5 first bet at 1/2 odds or greater within 14 days of signup. PayPal and some deposit/bet types excluded. Get 4x £5 free bets (valid 4 days, stake not returned). No cashout. Restrictions & full T&Cs apply. | |||||
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MIN. deposit : 10 Very well-regarded bookie Fantastic range of offers |
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| New customers only. Bet £10 and get £50 in Free Bets at bet365. Min deposit required. Free Bets credited as Bet Credits after qualifying bets are settled. Min odds, payment method and bet type restrictions apply. Bet Credits stake not included in returns. Time limits and T&Cs apply. | |||||
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MIN. deposit : 10 Innovative social features Free soccer betting tips |
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| New users from the UK, Ireland & Malta only. Min £10/€10 first deposit via Debit Card or Trustly. Free bets valid for 90 days. Full T&Cs apply. | |||||
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MIN. deposit : 10 Outstanding track record Fixed odds & spread betting |
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| Don’t miss our exclusive World Cup offers for new and existing customers. Terms apply. Full details available here. | |||||
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MIN. deposit : 10 Excellent track record New Bet Boost each day |
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| New customers only, with promo code H30. Min £10/€10 stake at odds of 1/2 or higher. Get 2 x £15/€15 in free bets after your first qualifying bet settles. Free bets expire 30 days after placement. Payment, player, and country restrictions apply. Full terms below. | |||||
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MIN. deposit : 30 Specialise in horse racing Boost on football accas |
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| 21+ New UK & Ireland customers only. Min £10 deposit. Qualifying bets: singles, win part of e/w, or multiples at min odds of 2.0. Free Bet must be used at 1.5+ odds and expires in 7 days. Stake not returned in winnings. Additional T&Cs apply. Please bet responsibly. | |||||
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| 18+ New customers only. Opt in and bet £5 to receive 2x £10 Free Bets on selected events (min odds 2.00) + £10 Slots Bonus on chosen games (35x wagering, max £250 withdrawal). Bonuses valid for 7 days. Card payments only. T&Cs apply. BeGambleAware.org – Please play responsibly. | |||||
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| 18+ New customers only. One £15 free bet max. Qualifying wager must be at 1/1 (2.0) odds or higher. Free bet issued as bonus token; must be used at min odds of 4/5 (1.80). Skrill, Neteller, and PayPal excluded. T&Cs apply. | |||||
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MIN. deposit : 10 Deep in-play section Widespread racing streams |
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| New customers only. Min £10 deposit and sportsbook bet at 1.5+ odds, placed and settled within 14 days of registration. Win part of E/W bets included. Receive 2 x £10 non-withdrawable Free Bet Tokens – accept within 7 days, valid for 7 days (excludes E/W & multiples). Stakes not returned. Rules & exclusions apply. Bet responsibly – BeGambleAware.org. | |||||
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MIN. deposit : 10 Increasingly popular site Free bet refunds on racing |
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| 18+ | New customers only | BeGambleAware.org. Get 50% of your first deposit up to £50. Min £15 deposit (Skrill/Neteller excluded). One per household. Wager 8x deposit + bonus (max stake = bonus amount). Bonus valid for 60 days. Min odds: 4/5 on singles or 2/5 per leg on accas. Some bet types excluded. T&Cs apply. | |||||
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MIN. deposit : 5 Famous Free Bet Club #BetYourWay for football |
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| 18+ New UK customers only. Min £5 deposit via debit card. Bet must be a football or horse racing multiple with 3+ selections at combined odds of 3.00 (2/1) or higher. Max £30 in Free Bets issued after qualifying bet settles. Offer valid for 7 days after account registration. BeGambleAware.org. Full T&Cs apply. | |||||
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MIN. deposit : 10 Boosted specials on football Various free bet offers |
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| 18+ UK only. Get up to £35 in Free Bets – 50% of your first day’s losses – plus 10 Free Spins. T&Cs apply. | |||||
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MIN. deposit : 10 Money-Back football deal Exceptional mobile apps |
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| Terms apply | |||||
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MIN. deposit : 10 Acca protection & boosts Wide range of deals |
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| 18+ New players only. Welcome Bonus: Max £15 on 1st deposit (min £10). Valid for 14 days. Qualifying bets must be settled within 14 days at min odds of 1/1 (2.00). System bets excluded. Full T&Cs apply. | |||||
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MIN. deposit : 10 New specials bets each day Multiple acca promotions |
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| 18+ New UK customers only (excl. NI). Mobile exclusive. Opt-in required. Min £10 stake at evens (2.0+) within 30 days. Free Bet awarded after qualifying bet settles. Free Bet valid for 7 days. Cashed out and Free Bets excluded. One offer per customer, household & IP. Also: UK/IRE only. Max refund £/€20 on win or win part of e/w outright singles (5+ runners, 1st bet per race). Free/void/antepost bets don’t qualify. T&Cs apply. | |||||
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| 18+ New customers only. Deposit, opt in, and place a £5 bet at 2.00+ odds within 7 days (cashed out bets excluded). Get 2 x £10 Free Sports Bets (set events, 2.00+ odds, 7-day expiry) + £10 Game Show Bonus (selected games, 40x wagering, £250 max withdrawal). PayPal and card payments only. Geo restrictions & T&Cs apply. Please gamble responsibly. | |||||
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| New UK customers only. Use promo code BETFRED60, deposit and place a £10+ Sports bet (min cumulative odds Evens) within 7 days of signup. First bet must be on Sports. Get £20 in Sports Free Bets, £10 in Lotto Free Bets, and 50 Free Spins (20p each) within 48h of settlement. Extra £20 Free Bets added 5 days later. Bonuses expire in 7 days. Payment restrictions apply. SMS verification and/or ID/address proof may be required. Full T&Cs apply. | |||||
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| 18+ New players only. Welcome Bonus valid on first deposit. Min £10 deposit, max £40 Free Bet. Wager at least £20 at 1/1 (2.0) odds or higher within 14 days. System bets excluded. PayPal, Skrill & Neteller deposits not eligible. Full T&Cs apply. | |||||
Paddy Power, a major Irish bookmaker, has built a reputation for offering innovative and eye-catching betting markets, and this applies to their political coverage as well. However, their odds on politics are some of the most enticing in the industry and they are particularly strong when it comes to special markets related to personalities, such as betting on whether Donald Trump will be impeached. They offer a wide range of options for bettors. They are also the place to go if you want to bet on Irish politics. Go to Paddy Power >>
The groundbreaking betting exchange Betfair has done much to shake up betting in the UK and they are a major player in the political betting markets. Although Betfair also have a fixed odds site, their main attraction for political betting fans is that their exchange markets cut out the bookmakers' profit margin, which means you can find some of the best political odds on their site. The exchange also makes it possible to back and lay selections, and many devotees of UK politics betting aim to profit by trading the changing prices in some of the long term markets such as the next UK Prime Minister. Go to Betfair>>
As one of the oldest bookmakers in the UK, William Hill has an impressive reputation among political betting fans. Their focus is mainly on UK politics betting and US politics betting, but they offer a depth of market that few other bookmakers can match. When it comes to Brexit betting, they have been one of the most inventive in offering a range of Brexit betting odds, but their US coverage, boosted by the fact that they have become one of the major players in the growing US betting industry in recent months, is impressive and covers every aspect of US politics. Go to William Hill >>
Another long-standing player in the UK betting industry, Coral, which is now part of the same group as rival Ladbrokes, has a thriving political betting market. Their political betting odds are generally competitive, but where they really shine is in international politics. In fact, when it comes to international political betting sites, few have a better reputation and Coral excel at offering markets on a variety of international political sectors, including Australian, European and even Russian politics. Go to Coral >>
Another bookmaker that has targeted the US betting industry, Betfred has developed a solid reputation for political betting through a combination of competitive odds and a wide selection of markets. They offer good coverage, particularly on the main election winner markets in the US and UK, as well as a healthy selection of European political betting opportunities. Betfred is a good all-rounder when it comes to political betting, offering something for everyone. Go to Betfred >>
There are a huge number of political betting events and markets out there, but some events are particularly popular and tend to attract the most interest and the most competitive odds. Here are the top political betting markets that you can expect to be able to bet on at any good sportsbook.
Most value sits on exchanges for leadership races and by-elections. Start with our plain-English betting exchange guide.
Political betting enthusiasts are often keen to test their expertise on different types of bets, and bookmakers are happy to oblige with a sophisticated range of markets. But some political bets are more popular than others, and these bets make up the majority of political betting:
When choosing the best political betting site, it is not enough to just look at welcome bonuses or brand reputation. A serious bettor should evaluate each bookmaker based on a few critical criteria. First, compare odds spreads: Exchanges like Betfair tend to offer sharper odds because they eliminate the bookmaker's cut. In contrast, traditional bookmakers often offer broader market coverage, but with slightly higher margins. Second, check the range of markets. Some sportsbooks focus almost exclusively on UK and US politics, while others, such as Coral, offer surprisingly deep coverage of international events. Third, evaluate betting features such as live betting, payout options and mobile app performance. Finally, never underestimate the importance of regulation and trustworthiness. Only bet with licensed and well-established operators to ensure security of funds and reliable payouts. By weighing these factors, you can determine which bookmaker best suits your political betting strategy.
At first glance, political betting may seem similar to sports betting, but there are key differences that make it a unique challenge. Unlike football or tennis, political outcomes are influenced by shifting public opinion, polls and unexpected events. For example, a single debate performance or scandal can dramatically change the odds in a matter of days. Another difference is the time horizon. Many political markets, such as the "Next US President" or "Next UK Prime Minister", can remain open for months or even years, creating opportunities for long-term trading. Bettors often act like investors, buying and selling positions on candidates as if they were stocks. This makes liquidity in the political betting market extremely important. Finally, media bias and polling errors add layers of complexity that sports bettors rarely face. Understanding these differences can help political bettors build more resilient strategies and avoid the pitfalls of treating politics as just another betting category.
Successful political betting requires more than just following the headlines. Experienced bettors use a combination of data analysis, risk management and patience. One of the most powerful tools is poll aggregation. By comparing multiple polling firms and weighting their reliability, bettors can get a more accurate picture of the electoral landscape. Another effective strategy is to look for value betting opportunities where bookmakers have mispriced the odds by overreacting to news or underestimating smaller political parties. It is also important to manage your bankroll carefully: political markets can be volatile, and betting plans will help prevent catastrophic losses. Finally, consider diversifying your bets across different regions or election types. Instead of betting solely on the next US presidential election, combine it with positions in European or Australian politics. This will reduce your overall risk while increasing your chances of finding profitable opportunities. With discipline and informed analysis, political betting can become a sustainable and rewarding niche.
Betting on politics, like any other form of investing, requires hard work and dedication to master, but there are some useful strategies and tips that can help you get off to a good start.
Betting on politics is a unique challenge. It combines the long-term nature of the financial markets with the short-term excitement of sporting events, especially on election night when the results are coming in! Sportsbooks are increasing their political coverage all the time, allowing political betting fans to specialize in their favorite markets. By doing your homework and learning the ins and outs of politics in the country you are betting on, it is possible to turn your political enthusiasm into political profit!
